The Speed of Prime
AMAZON — Social Campaign — 2022
To mark Amazon Prime’s social media debut, we partnered with pop star and OG TikTok-er Jason Derulo for an unapologetically honest, unabashed celebration of Priming.
We asked Jason to pay homage to our favorite viral sensations like cranberry juice-drinkin’, Fleetwood Mac-jammin’ vibe master Nathan Apodaca (aka “Doggface”) to get Amazon caught up on the internet trends they missed while out delivering packages, all at the speed of Prime.
We asked Jason to pay homage to our favorite viral sensations like cranberry juice-drinkin’, Fleetwood Mac-jammin’ vibe master Nathan Apodaca (aka “Doggface”) to get Amazon caught up on the internet trends they missed while out delivering packages, all at the speed of Prime.






AGENCY — SPCSHP (Big Spaceship)
COPYWRITING PARTNER — Kevin Dulorie
COPYWRITING PARTNER — Kevin Dulorie